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How to do SEO for beginners

How to Do SEO for Beginners – Complete Step-by-Step Guide

February 10, 2026 5 min read

Are you struggling to understand SEO? Wondering how websites appear on the first page of Google while others stay invisible? If you’re a beginner, SEO may seem confusing — algorithms, backlinks, keywords, technical things… but the truth is: SEO is simple when explained step-by-step.

This blog is designed for absolute beginners who want to learn how SEO works, how to rank on Google, what tools to use, and how to avoid basic mistakes. By the end of this article, you’ll have a complete SEO roadmap that you can start using today.

Let’s begin your journey to becoming an SEO expert.

What is SEO? 

SEO (Search Engine Optimization) is the process of perfecting your website so that it ranks higher on search engines like Google, perplexity, or Yahoo. The thing is to increase free (organic) business from search engines without spending money on advertisements

Why SEO Matters?

  • 93% of online experiences start with a search engine

  • 75% of users never go beyond the first page

  • Organic traffic = free traffic (no ads needed)

How Search Engines Work?

  1. Crawling — Google scans websites

  2. Indexing — Google stores the pages in its database

  3. Ranking — Google decides which page should be shown first

SEO helps your website rank higher during these stages.

Types of SEO (3 Major Categories)

SEO Type

Purpose

On-Page SEO

Optimize content & keywords

Off-Page SEO

Build authority & backlinks

Technical SEO

Improve site speed & structure


Read More:
Mastering SEO in the AI Era

Step-by-Step Guide – How to Do SEO for Beginners

Let’s learn SEO step by step like a professional.

Step 1 – Understand Your Niche & Audience

Before optimizing a website, know:

  • Who is your audience?

  • What problems do they have?

  • What are they searching on Google?

Use Google Search, Quora, and Reddit to find trending questions.

 Step 2 – Keyword Research 

(Most Important Part of SEO)

Keywords are search terms people type into Google.
For example:

  • “Best phone under 10000”

  • “How to lose weight.”

  • “Digital marketing course”

Free Keyword Research Tools

Below is the table showcasing SEO tools for beginners:

Tool

Purpose

Google Keyword Planner

Basic keyword ideas

Ubersuggest

Keyword analysis

AnswerThePublic

Question-based keywords

Google Trends

Trending searches

AlsoAsked.com

Related questions


Types of Keywords

Type

Example

Use

Short Tail (High Competition)

SEO

Homepage/Category

Long Tail (Easy to Rank)

How to do SEO for beginners

Blog posts

LSI Keywords

SEO steps, SEO process

Supporting keywords

Tip: Always target long-tail keywords as a beginner — they are easier to rank.

 Step 3 – On-Page SEO Optimization

This is where you optimize each webpage to rank on Google.

Important On-Page SEO Factors

Factor

Best Practice

Title

Include keyword

Meta Description

Use a benefit-driven summary

URL

Keep it short with keywords

H1 Tag

Only one per page

H2/H3 Tags

Use keywords naturally

Image Alt Text

Describe image

Internal Links

Link to your pages

External Links

Link to trusted websites

SEO-Friendly Blog Post Format

Title (Keyword)

Introduction  

H2  

   H3 (Details)

Conclusion  

FAQ section

Step 4 – Off-Page SEO (Build Authority)

Off-Page SEO means activities done outside your website to increase credibility.

Best Off-Page SEO Techniques

  • Guest posting

  • Social media promotions

  • Forum participation (Quora, Reddit)

  • HARO submissions (journalistic sources)

  • Local directory submissions

  • Building backlinks

  • Solving SEO checklist

Remember:
Quality backlinks > Quantity of backlinks

Avoid These

  •   Spamming comments
  •   Buying backlinks
  •   Linking to poor websites
  •   Using AI content without editing

 Step 5 – Technical SEO (For Better Performance)

Even the best content won’t rank if your website is slow or badly structured.

Checklist for Technical SEO

Task

Goal

Mobile-friendly

Responsive design

Fast loading speed

Less than 3 seconds

SSL (HTTPS)

Secure website

Sitemap.xml

Index faster

Robots.txt

Control what Google crawls

Schema Markup

Rich results (stars, ratings, FAQ)

Use Google PageSpeed Insights to check your site speed:

 Step 6 – Content Strategy & Blogging

Content is the heart of SEO. Google ranks pages that solve user problems.

Use This Content Formula

Problem  

Explanation  

Solution  

Example  

CTA (Call to Action)

Types of SEO Content

  • Blogs

  • Product pages

  • How-to guides

  • E-books

  • Video scripts

  • Comparison articles

  • Infographics

 Step 7 – Use Free SEO Tools

Tool

Purpose

Google Analytics

Track traffic

Google Search Console

Monitor ranking

Yoast SEO / RankMath

WordPress SEO

Screaming Frog

Crawl site

Ubersuggest

Keyword ideas

Moz DA Checker

Authority check

Step 8 – Track & Improve Results

SEO takes time and consistency.
You must analyze:

  • What keywords are ranking?

  • Which blogs get maximum traffic?

  • Which pages have a high bounce rate?

Use Google Search Console and Google Analytics for tracking.

 Common SEO Mistakes Beginners Make

  •  Using AI content without editing
  •  Ignoring keyword research
  •  Not adding images & alt tags
  •  Ignoring mobile optimization
  •  Stuffing keywords everywhere
  •  Copying content from other sites

 Expert SEO Tips to Rank Faster

✔ Publish helpful content
✔ Use long-tail keywords
✔ Optimize title/meta description
✔ Use FAQ section
✔ Add internal + external links
✔  Examiner Monitor Analytics weekly
✔ Update old content regularly

Read more: Is Blogging Profitable in 2026?

Why DizitalAdda Is the Right Place to Start Your SEO Journey

Want to learn SEO with the right guidance? DizitalAdda is the top choice. Here at DizitalAdda, focuses on making student learning more practical and simpler. Their program does not solely rely on the theoretical concept, Instead they ensure their students' skill growth through live projects, practical assignments, weekly tests, and last but most important internship offer. Here, the trainers are well-experienced and have prior knowledge of the industry, that help you understand market demand as well.

Hence, you can say that DizitalAdda’s practical learning approach helps learners build a strong skill-set and gain confidence for their bright future.

Why choose DizitalAdda for SEO learning?

  • Beginner-friendly SEO training with simple explanations

  • 100% placement assistance and guaranteed career support

  • Internship opportunities with real industry exposure

  • Hands-on learning through live SEO projects

  • Training by experienced industry professionals

  • Practical skills for jobs, freelancing, and career growth

 FAQ – How to Do SEO for Beginners

Q1. How long does SEO take to show results?

Usually 3–6 months depending on competition and consistency.

Q2. Do I need to learn coding for SEO?

No. SEO tools and WordPress make it easy for beginners.

Q3. Can I do SEO for free?

Yes! With free tools like Search Console, Ubersuggest & Analytics.

Q4. What is the most important SEO factor?

Quality content + keyword strategy + backlinks.

Q5. Does AI-generated content rank on Google?

Yes, but only if human-edited and valuable to users.

Conclusion 

SEO isn't just a strategy; it's a skill that grows with time. Indeed, as a beginner, if you follow this step-by-step companion, use the correct tools, and track your results, you can rank on Google without spending capital on announcements.

Remember: SEO success comes from consistency, QUALITY, and forbearance. 

Tags: How to do SEO for beginners What is SEO SEO step by step SEO tools for beginners how to rank on Google on-page SEO off-page SEO technical SEO SEO checklist SEO training