Learn From the Top Experts
Advanced Digital Marketing Course
- Learn from Experts
- 100% Practical training
- Work on Real Brands
- Build a Job-Ready Portfolio
Key Skills Covered
Build Skills That Companies Are Looking For
Our advanced digital marketing course is designed with an industry-relevant syllabus, providing you with the skills that top companies demand. Our comprehensive curriculum makes you job-ready for roles at companies like TCS, Wipro, Google, and Infosys.
*Companies mentioned are examples of industry relevance. Logos shown for aspirational and educational purposes only.
Course Modules
FOUNDATION
- Introduction to Digital Marketing
- Understanding Online Consumer Behavior
- Market Research & Competitor Analysis
- Branding & Positioning Strategies
- Digital Marketing Funnel & Strategies
Digital Marketing
Consumer Behavior
Market Research
Branding
Funnel Strategy
GOOGLE WORLD
- Google Drive, Gmail, Gemini
- Google Maps, Google Calendar
- Google News, Google Photos
- Google Meet, Google Translate
- Google Sheets, Google Docs
- Google Slides, Google One
- Shopping, Stores, Google Chat, Classrooms, etc.
Google Tools
Cloud Storage
Productivity
Scheduling
Collaboration
GOOGLE PRODUCTS
- Google Search Console
- Google Ads
- Google Adsense
- Google My Business Optimization
- Google Analytics (Basic & Advanced)
- Google Tag Manager
- Google Trends & Insights
SEO
Google Ads
AdSense
Analytics
Tag Manager
GRAPHIC DESIGNING (CANVA)
- Introduction to Canva Designing
- Social Media Posts, Banners & Ads
- Branding & Logo Design
- Infographics & Presentation Design
- Advanced Canva Techniques & Automation
Canva
Social Media Design
Branding
Infographics
Automation
VIDEO EDITING (CANVA/FILMORA)
- Basics of Video Editing
- Transitions, Effects & Animations
- Text & Audio Editing
- Short-Form vs. Long-Form Video Content
- Reels & YouTube Video Editing
Video Editing
Effects
Audio Editing
Short-form Content
YouTube Editing
WEBSITE (WordPress)
- Introduction to WordPress
- Theme Selection & Customization
- Plugin Installation & Optimization
- Website Speed Optimization
- Landing Page Creation & Optimization
WordPress
Themes
Plugins
Speed Optimization
Landing Pages
CONTENT WRITING
- Fundamentals of Content Writing
- Blog Writing & SEO Optimization
- Copywriting for Ads & Landing Pages
- Social Media Content Strategy
- AI-Assisted Content Writing Tools
Content Writing
Blogging
Copywriting
Social Media Strategy
AI Tools
ORGANIC MARKETING (SEO)
- On-Page SEO Techniques
- Off-Page SEO & Link Building Strategies
- Technical SEO (Schema, Site Structure, XML Sitemaps)
- Local SEO & Google My Business Optimization
- AI & Automation in SEO
On-Page SEO
Off-Page SEO
Technical SEO
Local SEO
AI SEO
ORGANIC MARKETING (SSM)
- Organic Growth Strategies for Facebook, Instagram, LinkedIn, and Twitter
- Community Engagement & Brand Building
- Hashtag Strategies & Algorithm
- Understanding Social Media
- Content Planning & Scheduling
Facebook Growth
Instagram Growth
LinkedIn Strategy
Community Building
Content Scheduling
INORGANIC MARKETING (META)
- Understanding Meta Business Suite
- Ad Creatives, Formats & Copywriting
- Audience Targeting & Retargeting
- Ad Budgeting & Bidding Strategies
- Analyzing Meta Ads Performance
Meta Ads
Ad Creatives
Audience Targeting
Retargeting
Ad Analysis
INORGANIC MARKETING (GOOGLE ADS)
- Search, Display, Shopping & YouTube Ads
- Keyword Research & Ad Copy Optimization
- Quality Score & Ad Rank Optimization
- Conversion Tracking & Bid Strategies
- Performance Analysis & Reporting
Google Ads
Keyword Research
Ad Copy
Conversion Tracking
Reporting
WHATSAPP & EMAIL MARKETING
- WhatsApp Business & API Marketing
- WhatsApp Chatbots & Automation
- Email Marketing Strategies & Campaigns
- Email List Building & Segmentation
- A/B Testing & Email Automation Tools
WhatsApp Marketing
Chatbots
Email Marketing
List Building
A/B Testing
PERFORMANCE MARKETING
- Understanding Key Metrics & KPIs
- User Behavior & Traffic Analysis
- Conversion Tracking & Goal Setup
- Custom Reports & Data Interpretation
- Advanced Audience Segmentation
Google Analytics
Metrics Tracking
Conversion Tracking
Reporting
Audience Segmentation
REMARKETING & RETARGETING
- Understanding Retargeting Concepts
- Google Ads & Meta Remarketing Strategies
- Dynamic Remarketing & Custom Audiences
- Retargeting Automation Tools
- Conversion Optimization Strategies
Retargeting
Google Remarketing
Meta Remarketing
Custom Audiences
Conversion Optimization
CAMERA CONFIDENCE & CONTENT CREATION
- Overcome camera fear through confidence-building exercises and practical speaking tasks
- Learn on-camera body language, voice modulation, and grooming techniques
- Write and practice scripts for reels, shorts, and long-form video content
- Master mobile/DSLR shooting techniques with proper framing, lighting, and setup
- Edit videos using tools like CapCut/InShot and post them on social media platforms
- Record 3-5 videos, participate in feedback sessions, and create your video portfolio
Retargeting
Google Remarketing
Meta Remarketing
Custom Audiences
Conversion Optimization
CAMERA CONFIDENCE & CONTENT CREATION
- Overcome camera fear through confidence-building exercises and practical speaking tasks
- Learn on-camera body language, voice modulation, and grooming techniques
- Write and practice scripts for reels, shorts, and long-form video content
- Master mobile/DSLR shooting techniques with proper framing, lighting, and setup
- Edit videos using tools like CapCut/InShot and post them on social media platforms
- Record 3-5 videos, participate in feedback sessions, and create your video portfolio
Camera Confidence
Script Writing
Video Shooting
Editing
Social Media Content
LAYOUT DESIGNING (PHOTOSHOP)
- Advanced Photoshop Techniques
- UI/UX for Digital Marketing
- Social Media & Ad Creatives Designing
- Website Layouts & Wireframing
- Branding & Visual Identity
Photoshop
UI/UX Design
Social Media Design
Wireframing
Branding
VIDEO MARKETING (ADOBE PREMIERE - ADVANCED)
- Advanced Editing Techniques
- Motion Graphics & Animations
- Color Grading & Visual Effects
- Storytelling & Scriptwriting
- Video Ads & Promotional Content
Video Editing
Motion Graphics
Color Grading
Storytelling
Video Ads
BOOTSTRAP (CODING WEBSITE)
- Introduction to Bootstrap Framework
- Responsive Website Development
- Custom Components & Layouts
- Bootstrap Grid System & Utilities
- Website Deployment & Optimization
Bootstrap
Responsive Design
Custom Components
Web Optimization
Deployment
BUSINESS & E-COMMERCE
- Online Business Strategies & Models
- Setting Up & Managing E-Commerce Stores
- Payment Gateway Integration & Security
- Customer Retention & Loyalty Programs
E-Commerce Strategy
Store Setup
Payment Gateway
Customer Retention
Loyalty Programs
ADVANCED SEO & STRATEGY
- AI & Machine Learning in SEO
- SEO for Voice Search & Mobile Optimization
- SEO Content Automation
- International & Enterprise SEO
- SEO Competitor Analysis & Advanced Strategies
AI SEO
Mobile Optimization
SEO Automation
International SEO
Competitor Analysis
GOOGLE ADS ADVANCED
- Multi-Channel PPC Strategies
- Advanced Google Ads Bidding & Automation
- Audience Segmentation & Personalization
- Conversion Rate Optimization (CRO)
- Attribution Modeling & Budget Allocation
PPC Strategies
Google Ads
Audience Segmentation
CRO
Budget Allocation
DATA EXTRACTING & SCRAPING
- Web Scraping Tools & Techniques
- Data Mining for Digital Marketing
- Automation of Data Collection
- Ethical & Legal Considerations in Scraping
- Competitor Analysis & Market Research
Web Scraping
Data Mining
Automation
Legal Scraping
Competitor Research
TABOOLA ADS
- Introduction to Native Advertising
- Taboola Ads Setup & Strategy
- Audience Targeting & Bidding Models
- Content Optimization for Native Ads
- Performance Tracking & Scaling
Native Advertising
Taboola Ads
Audience Targeting
Content Optimization
Performance Tracking
INFLUENCER MARKETING
- Finding & Collaborating with Influencers
- Creating High-Impact Influencer Campaigns
- Measuring ROI in Influencer Marketing
- Negotiation & Contracts with Influencers
- Leveraging Micro & Macro Influencers
Influencer Research
Campaign Strategy
ROI Measurement
Negotiation
Micro & Macro Influencers
FREELANCING WORK
- Upwork
- Fiverr
- Freelancer
- PeoplePerHour
- Toptal
Freelance Platforms
Proposal Writing
Client Management
Remote Work
Portfolio Building
Scroll Right
What We Have Achieved?
- DizitalAdda is a trusted name in Digital Marketing Course Training with over 25,000+ successful graduates with a 100% placement rate. Our hands-on approach and industry-relevant curriculum have helped students get jobs at top companies like TCS, Wipro, Google, and Infosys. We provide our learners with the skills needed to excel in the changing tech world.
- We have successfully placed our students in top roles like SEO Specialist, Digital Marketing Manager, and Social Media Expert after completing their course in Advanced Digital Marketing from DizitalAdda.
- Here, students work on actual brand campaigns, delivering real and accurate results that improve client ROI, enhance brand visibility, and showcase their practical marketing expertise. Our unique and advanced learning approach prepares students for the corporate world.
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What Our Learners Say
"The course helped me gain hands-on experience and get a digital marketing job within months. Highly recommended for aspiring digital marketers!"
"Thanks to this course, I was able to work on real-world projects and boost my career in digital marketing."
"Practical training and expert guidance totally changed my understanding of digital marketing. This course is a game-changer!"
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